Googles Mission and Values, an Analysis Essay Example for Free

Googles Mission and Values, an Analysis EssayGoogle is a 21st century company even though it was founded in 1998 with a easy mission statement Googles mission is to organize the solid grounds discipline and make it universally accessible and useful (Google Inc, Quick Profile, 2010, 1). Google has one survey to accomplish it mission by providing the best wind vane based services to its end users. According to the Google on its embodied website, there are ten things they (Google) whop to be true that are the keys to their success (Google Inc, Our Philosophy, 2010, 4-17)1.Focus on the user and all else go away follow 2.Its the best to do one thing unfeignedly, really well. 3.Fast is get out than slow. 4.Democracy on the web works. 5.You dont need to be at your desk to need an answer. 6.You can make money without doing evil. 7.Theres always more information out there. 8.The need for information crosses all borders. 9.You can be serious without a suit. 10.Great just isnt good enough.What does all this mean in relation to the espoused values and vision of the company? This heading requires a closer look. History What a grand endeavor founders Larry Page and Sergey Brin undertook when they founded Google. Googles mission statement seems almost untenable.Both the founders are brilliant engineers and in descend of the advancement of technology and their pension for understanding algorithmic math, they built the first Google search engine. Little did they know how the grand ideals encapsulated in Googles mission statement could really change the face of the world in which we live, based on the computer coding to search the web more efficiently, but how did that happen? Before Google, from 1994 to 1997 web search was hit or miss using such services as MOSAIC, Wandex, Webcrawler, Infoseek, Lycos, Altavista, Magellan, Excite, Inktomi, Ask Jeeves, Northern Light Snap, Yahoo, and other smaller search engines. In 1998, that changed with the Google algorithm (Vin ey, 2008).Once Google was unleashed into the wild of the World Wide Web, it quickly took its place at the top of the search engine services as the best. To give sufferance to this fact the very name of the company has become a verb. Very few that live in a wired world have not heard the phrase Google it in relation to finding an answer on the internet. Google was so far ahead of its times even James Jenny, reviewer of the bulk by Jeff Jarvis What would Google Do? states I realized I was reading a glimpse of the future after gaining an understanding of Googles grand goal, its mission, organizing the worlds information (Penny, 2010, pg 810). PhilosophyGoogles founders plain had an understanding of what could be and found a means to try to accomplish it. They idealized that the world would be a advance place if everyone, yes everyone, had access to the identical information. A capitalism comparison seems appropriate here since it is based on the precept that the best minds can cre ate the best product and that product will win the market. Google did just this in its creation and it has not only revolutionized the world of internet search, it has begun to see it mission statement to fruition.In the minds of the founders, free information leads to better ideas and actions for all of humanity. Better ideas that will lead overall to a better planet lead by the best thinkers that have the most influence over the direction of industry, politics, and other world opinions, all based on the precept of an unlimited worldview of information that is unlike the education systems in place today in most classrooms. Google espouses the possibility of an education that is not myopic from the point of view of a countrys agenda as can be seen in the teaching of Tiananmen straight in China where none of the textbooks and public media will show the atrocities that happened that day in 1989 as just one example (Richelson and Evans, 1999). AnalysisSo how has Google complete its vision, mission, and the edicts of it companys culture? The answer is not simple and it would require a PHD dissertation to delve into Googles proposed failures, but even longer, to qualify and quantify its impact of the good it has brought to the world as a whole. It does seem prudent to quickly point out a few of it missteps. A couple of examples are1.Google Buzz a twitter like clone had unintentional consequences for Gmail users because it shared personal information by default with everyone in the users contact list without the consent of the Gmail user. 2.Google Wave was an start out to define email. However, recently Google decided not to continue development due to lack of interest by its end users.All of this has been possible due to Googles corporate culture that encourages its employees to communicate freely, innovate constantly, and requires that 20% of every employees work week be spent working on personal projects without the direction or oversight of management. Gma il came from this directly as did Buzz and Wave. Even Googles communication with the rest of the world is open and direct. In a recent blunder by Googles street view project, individuals personal information was collected by Google which in some cases included entire emails, passwords, and other data that was inadvertently get off by individuals unsecured wifi routers. In response to this Google admitted in earnest that it had done so, but that it did not mean to do it and made every attempt to correct the problem. They were up front enough that even the FTC forgave Google for this unintended trespass after they investigated the issue (Forbes, 2010). ConclusionOverall Google has lived up to its mission and values, both internally and externally. It allows its employees to spread their wings, work in an open environment that promotes ingenuity, and encourages open communication. Google also communicates openly with world governments and humanity as a whole. Even in the stir of Goog le becoming a public company, it has not lost sight of what makes it special. Google indeed lives up to the ideals it espouses in all respects.