Martial Arts Swot Analysis

Mixed Martial Arts SWOT Analysis Mixed Martial Arts is a company provides a safe, realistic martial arts training environment that will allowed the students to grow in their confidences by developing the student’s physical attributes, mental strength, and indomitable spirit. STRENGTHS -A focus on community awareness’s by teaching self defense for all ages -A focus on child development and discipline in society -A focus on continued education for adults and groups of interest -The ability to teach all ages about different types of martial arts and explore the abilities of learning them. – Limited startup risk Family friendly environment; great for the whole family – Provides counseling to individual who have been previously attacked WEAKNESSES – Competitors offer similar options – We are offering to a specific target market which could hurt us if competition is offering to larger target market. – Limited flexibility in programs – Competitors have more experienced staff. – Availability of space. If the locations are limited, then the class sizes are limited and there for we would be limited on how many per class at a time. OPPOTRUNITIES – Urban, city location or locations with large populations. Women’s and children self defense classes. – Exploring ADHD and other disabilities or handicaps that can benefit from martial arts. – Tournaments or competitions hosted by our facility. – An in facility store that sells items like martial arts gear and clothing, training equipment, and self defense items like pepper spray or tasers. – Expansion for online sales THREATS – Dwindling local population – A shortage of equipment – Too many local competitors – A poor economy – Changes in regulations can impact the business – Continual insurance costs increasing – Increase in price inputs can cause upward pricing